Journal rankings · indicator year 2018
Choose a field to open its ranking, or a journal to find its row in its subfield’s list.
Subfield ranking · 2018
Marketing journal rankings 2018
86 ranked journals · Subfield in Business, Management and Accounting
Marketing has 86 ranked journals in 2018. The median OJR fell 0.41 on 2017 to 1.61, above the world average of 1.00; Q1 starts at OJR 3.14. The top three are Journal of Marketing, Journal of Retailing, and Journal of the Academy of Marketing Science.
Ranks and citation indicators: 2018. Journal access status and listed APC: source snapshot September 23, 2026.
Journals whose main subfield sits in this category and that published at least 30 citable documents (articles, reviews and conference papers) in 2015–2017, the window the 2018 score is computed on.
The OpenJournalRank Indicator (OJR) is a free, publicly available metric of a journal’s field-normalized citation impact, computed from open OpenAlex citation data. It compares citations to a journal’s papers from the previous three years with the world average for papers of the same subfield, year and type, so 1.00 is the world average and values can be compared across fields. It is computed with the NCI3 method.
The middle OJR among ranked journals in this category: half score higher, half lower. 1.00 is the world average for papers of the same subfield, year and type.
The dot is this category, the solid tick is the median of all ranked journals and the dashed line is the world average.
Share of ranked journals in this category that are fully open access, so every paper is free to read. Hybrid journals, which sell subscriptions and open single papers for a fee, are not counted.
Median list price of the article processing charge, in US dollars, among ranked journals in this category that list a price above zero. Journals with a listed APC of $0 and journals with no known price are left out of this median. The At a glance table below gives a second median that includes the $0 prices.
Subfields of Business, Management and Accounting (9)
86 ranked journals
Filters
Rank is the position by OJR within the list on screen; 1 is the highest. | OJR is field-normalized 3-year citation impact: 1.00 is the world average for papers of the same subfield, year and type, so values compare across fields. The badge is the journal’s quartile in this list. | Citations per paper over a two-year window, counted from OpenAlex. It is not field-normalized, so compare it only between journals of the same field. ▲ or ▼ is the change from 2017. This is OpenJournalRank’s own count, not Clarivate’s Journal Impact Factor. | Citable documents (articles, reviews and conference papers) published in 2015–2017, the window the 2018 OJR is computed on. A journal needs at least 30 to be ranked. | Share of the journal’s 2015–2017 papers that are free to read in any open-access form. The green OA tag next to a title marks a fully open-access journal. | List price of the article processing charge in US dollars. “$0 listed” means the listed price is zero; a dash means no price is listed. | The line is the journal’s OJR from 2009 to 2018. | Compare |
|---|---|---|---|---|---|---|---|
1Journal of MarketingSAGE Publishing · United Kingdom | 11.52Q1 | 10.87 0.27 up from 2017 | 139 | 26% | $5,400 | ||
2Journal of RetailingElsevier BV · United States | 9.57Q1 | 4.83 2.87 down from 2017 | 131 | 19% | $3,030 | ||
3Journal of the Academy of Marketing ScienceSpringer Science+Business Media · United States | 9.47Q1 | 6.67 3.16 down from 2017 | 147 | 34% | $4,790 | ||
4Organization & EnvironmentSAGE Publishing · United States | 7.98Q1 | 3.98 2.82 down from 2017 | 86 | 35% | $3,900 | ||
5Journal of Service ResearchSAGE Publishing · United States | 6.79Q1 | 5.30 1.29 down from 2017 | 96 | 47% | $3,900 | ||
6Journal of service managementEmerald Publishing Limited · United Kingdom | 5.96Q1 | 5.08 0.61 down from 2017 | 117 | 56% | — | ||
7Journal of Business ResearchElsevier BV · United States | 5.83Q1 | 5.65 1.43 up from 2017 | 1,545 | 32% | $4,440 | ||
8International Journal of Electronic CommerceTaylor & Francis · United States | 5.61Q1 | 3.52 0.67 up from 2017 | 54 | 33% | — | ||
9Journal of Consumer ResearchOxford University Press · United States | 5.46Q1 | 5.91 1.53 up from 2017 | 235 | 18% | $4,224 | ||
10Journal of Marketing ResearchSAGE Publishing · United Kingdom | 5.18Q1 | 5.09 0.62 up from 2017 | 192 | 19% | $5,400 | ||
11Journal of Retailing and Consumer ServicesElsevier BV · United Kingdom | 5.00Q1 | 4.98 0.89 up from 2017 | 472 | 21% | $4,510 | ||
12Journal of AdvertisingTaylor & Francis · United States | 4.41Q1 | 5.70 2.05 up from 2017 | 114 | 21% | — | ||
13Journal of Services MarketingEmerald Publishing Limited · United Kingdom | 4.29Q1 | 3.86 0.25 down from 2017 | 203 | 29% | — | ||
14Journal of International MarketingSAGE Publishing · United States | 4.11Q1 | 3.93 2.05 down from 2017 | 70 | 15% | $5,400 | ||
15Journal of Marketing ManagementTaylor & Francis · United Kingdom | 3.98Q1 | 3.93 0.98 up from 2017 | 239 | 37% | — | ||
16International Journal of Research in MarketingElsevier BV · United Kingdom | 3.89Q1 | 4.73 1.28 up from 2017 | 182 | 40% | $4,000 | ||
17Marketing TheorySAGE Publishing · United Kingdom | 3.58Q1 | 3.14 0.53 up from 2017 | 94 | 62% | $3,900 | ||
18International Journal of Retail & Distribution ManagementEmerald Publishing Limited · United Kingdom | 3.50Q1 | 3.66 0.10 up from 2017 | 200 | 24% | — | ||
19Journal of Product & Brand ManagementEmerald Publishing Limited · United Kingdom | 3.34Q1 | 3.99 1.26 up from 2017 | 229 | 21% | — | ||
20Marketing ScienceInstitute for Operations Research and the Management Sciences · United States | 3.30Q1 | 3.11 0.23 down from 2017 | 174 | 21% | — | ||
21Qualitative Market Research An International JournalEmerald Publishing Limited · United Kingdom | 3.28Q1 | 2.36 0.45 up from 2017 | 81 | 25% | — | ||
22Marketing Intelligence & PlanningEmerald Publishing Limited · United Kingdom | 3.14Q1 | 2.50 0.09 up from 2017 | 182 | 11% | — | ||
23Psychology and MarketingWiley · United States | 3.07Q2 | 3.15 0.37 up from 2017 | 255 | 28% | $3,800 | ||
24Journal of Fashion Marketing and ManagementEmerald Publishing Limited · United Kingdom | 3.03Q2 | 2.98 0.72 up from 2017 | 94 | 21% | — | ||
25European Journal of MarketingEmerald Publishing Limited · United Kingdom | 3.00Q2 | 2.87 0.18 up from 2017 | 299 | 30% | — | ||
26Journal of Consumer BehaviourWiley · United Kingdom | 2.79Q2 | 1.77 0.93 down from 2017 | 164 | 21% | $3,350 | ||
27The Journal of Marketing Theory and PracticeTaylor & Francis · United States | 2.75Q2 | 1.96 0.41 down from 2017 | 81 | 11% | — | ||
28Service BusinessSpringer Science+Business Media · Germany | 2.57Q2 | 2.54 0.51 up from 2017 | 90 | 22% | $3,190 | ||
29Service Industries JournalTaylor & Francis · United Kingdom | 2.57Q2 | 2.48 0.72 up from 2017 | 171 | 25% | — | ||
30Journal of Advertising ResearchAdvertising Research Foundation · United States | 2.51Q2 | 2.10 0.22 down from 2017 | 156 | 15% | — | ||
31Journal of Consumer PsychologyElsevier BV · Netherlands | 2.51Q2 | 2.71 0.02 up from 2017 | 157 | 25% | $3,570 | ||
32AMS ReviewSpringer Science+Business Media · United States | 2.48Q2 | 3.14 0.52 up from 2017 | 45 | 11% | $3,290 | ||
33Journal of Strategic MarketingTaylor & Francis · United Kingdom | 2.43Q2 | 1.70 0.21 down from 2017 | 149 | 36% | — | ||
34Journal of Brand ManagementPalgrave Macmillan · United Kingdom | 2.38Q2 | 2.44 0.05 down from 2017 | 142 | 26% | $3,390 | ||
35International Journal of Consumer StudiesWiley · United Kingdom | 2.25Q2 | 1.89 0.39 down from 2017 | 252 | 32% | $3,400 | ||
36Journal of Consumer MarketingEmerald Publishing Limited · United Kingdom | 2.24Q2 | 2.59 0.70 up from 2017 | 210 | 5% | — | ||
37Asia Pacific Journal of Marketing and LogisticsEmerald Publishing Limited · United Kingdom | 2.01Q2 | 2.16 0.33 up from 2017 | 170 | 16% | — | ||
38Journal of the Association for Consumer ResearchUniversity of Chicago Press · United States | 1.99Q2 | 2.81 0.33 up from 2017 | 85 | 22% | — | ||
39Marketing LettersSpringer Science+Business Media · Netherlands | 1.95Q2 | 2.02 0.17 up from 2017 | 93 | 16% | $3,190 | ||
40Information Economics and PolicyElsevier BV · Netherlands | 1.92Q2 | 1.95 0.06 up from 2017 | 80 | 21% | $3,930 | ||
41Service ScienceInstitute for Operations Research and the Management Sciences · United States | 1.89Q2 | 1.91 0.77 up from 2017 | 101 | 30% | — | ||
42Australasian Marketing Journal (AMJ)SAGE Publishing · Australia | 1.88Q2 | 2.22 0.98 up from 2017 | 126 | 19% | $3,900 | ||
43Young Consumers Insight and Ideas for Responsible MarketersEmerald Publishing Limited · United Kingdom | 1.65Q2 | 1.75 0.17 up from 2017 | 85 | 16% | — | ||
44Journal of MacromarketingSAGE Publishing · United Kingdom | 1.58Q3 | 1.63 0.60 up from 2017 | 104 | 32% | $3,900 | ||
45Journal of Global MarketingTaylor & Francis · United States | 1.56Q3 | 1.32 0.27 down from 2017 | 71 | 19% | — | ||
46The International Review of Retail Distribution and Consumer ResearchRoutledge · United Kingdom | 1.50Q3 | 1.32 0.03 up from 2017 | 86 | 33% | — | ||
47Journal of International Consumer MarketingTaylor & Francis · United States | 1.46Q3 | 1.24 0.11 down from 2017 | 84 | 14% | — | ||
48Fashion and TextilesOASpringer Nature · Germany | 1.38Q3 | 2.04 0.87 up from 2017 | 76 | 100% | $1,880 | ||
49Journal of Global Scholars of Marketing ScienceTaylor & Francis · United Kingdom | 1.35Q3 | 1.06 0.05 down from 2017 | 78 | 7% | — | ||
50International Journal of Market ResearchSAGE Publishing · United Kingdom | 1.28Q3 | 1.48 0.13 down from 2017 | 152 | 21% | $3,650 |
Subfields of Business, Management and Accounting, with Marketing highlighted.
- Strategy and Management206
- Accounting143
- Organizational Behavior and Human Resource Management142
- Marketing86
- Management Information Systems84
- Management of Technology and Innovation59
- Tourism, Leisure and Hospitality Management7
- Business and International Management5
- Industrial relations0
Journals
Citations made in 2018. Corpus-wide, 81.5% of core-journal articles and reviews published that year have at least one matched reference; the share varies by journal and field.
17 additional Marketing journals with metrics are unranked under this release’s eligibility rules: a journal needs at least 30 citable documents in 2015–2017, at least 80% of them with a subfield, and a positive world-average expectation. Ranks are within the whole category; filters hide rows without re-ranking. OJR excludes self-citations.
At a glance
Indicator year: 2018. Publication window: 2015–2017. How these summaries are calculated
- Ranked journals
- 86
- Window papers (baseline)
- 43,425 +19.2% from indicator year 2015
- Median OJR
- 1.61 -24.1% from indicator year 2015
- Rising journals (2025)
- 7
Window papers are the baseline paper population: citable papers (articles, reviews and conference papers) from 2015–2017 in all journals of the world-average baseline, including non-core journals, counted by each paper’s own subfield. They are not the papers of the ranked journals alone.
| Measure | Year series | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ranked journals | 47 | 48 | 51 | 56 | 55 | 57 | 58 | 58 | 61 | 65 | 69 | 71 | 73 | 78 | 77 | 80 | 79 | 82 | 86 | 86 | 86 | 82 | 80 | 80 | 82 | 80 | |
| Window papers (baseline) | 7,932 | 8,881 | 9,863 | 11,146 | 12,153 | 13,549 | 14,978 | 16,665 | 18,465 | 20,431 | 22,830 | 25,188 | 28,494 | 31,215 | 33,956 | 36,422 | 39,388 | 41,664 | 43,425 | 45,312 | 48,761 | 53,529 | 57,961 | 61,335 | 67,097 | 74,992 | |
| Median OJR | 1.40 | 1.42 | 1.47 | 1.58 | 1.64 | 1.894 | 2.01 | 2.12 | 2.33 | 2.14 | 2.07 | 2.19 | 2.18 | 1.90 | 2.09 | 2.13 | 2.164 | 2.023 | 1.61 | 1.74 | 1.890 | 2.03 | 2.21 | 2.165 | 2.024 | 2.30 |
How to read these rankings
- OJR, the OpenJournalRank Indicator
- A field-normalized 3-year citation impact, computed from OpenAlex with the NCI3 method. It divides the citations a journal’s papers received by the world average for papers of the same subfield, year and type, so 1.00 is the world average and 2.00 means twice as many citations as expected. Because it is normalized, it can be compared across fields. Read the methodology
- Quartiles
- Q1 to Q4 split the ranked journals of the list you are viewing into four equal groups by OJR. A journal’s quartile depends on the list: the same journal can be Q1 in its subfield and Q2 among all journals.
- Impact factor (2-year)
- Citations per paper over a two-year window, counted from OpenAlex. It is easy to compare with familiar impact factors but is not field-normalized, so compare it only within a field. It is not Clarivate’s Journal Impact Factor. Why it differs from the Journal Impact Factor
- Rank ranges
- Each rank in the latest year carries a likely range from 1,000 resamples of the journal’s papers. Where two journals’ ranges overlap, the data cannot tell them apart, so treat neighbouring ranks as ties.