Journal rankings · indicator year 2012
Choose a field to open its ranking, or a journal to find its row in its subfield’s list.
Subfield ranking · 2012
Marketing journal rankings 2012
73 ranked journals · Subfield in Business, Management and Accounting
Marketing has 73 ranked journals in 2012. Its median journal scores above the world average: OJR 2.18 against 1.00, down 0.01 on 2011. A journal needs OJR 3.66 to reach Q1. The top three are Journal of International Marketing, Journal of Service Research, and Journal of the Academy of Marketing Science.
Ranks and citation indicators: 2012. Journal access status and listed APC: source snapshot September 23, 2026.
Journals whose main subfield sits in this category and that published at least 30 citable documents (articles, reviews and conference papers) in 2009–2011, the window the 2012 score is computed on.
The OpenJournalRank Indicator (OJR) is a free, publicly available metric of a journal’s field-normalized citation impact, computed from open OpenAlex citation data. It compares citations to a journal’s papers from the previous three years with the world average for papers of the same subfield, year and type, so 1.00 is the world average and values can be compared across fields. It is computed with the NCI3 method.
The middle OJR among ranked journals in this category: half score higher, half lower. 1.00 is the world average for papers of the same subfield, year and type.
The dot is this category, the solid tick is the median of all ranked journals and the dashed line is the world average.
Share of ranked journals in this category that are fully open access, so every paper is free to read. Hybrid journals, which sell subscriptions and open single papers for a fee, are not counted.
Median list price of the article processing charge, in US dollars, among ranked journals in this category that list a price above zero. Journals with a listed APC of $0 and journals with no known price are left out of this median. The At a glance table below gives a second median that includes the $0 prices.
Subfields of Business, Management and Accounting (9)
73 ranked journals
Filters
Rank is the position by OJR within the list on screen; 1 is the highest. | OJR is field-normalized 3-year citation impact: 1.00 is the world average for papers of the same subfield, year and type, so values compare across fields. The badge is the journal’s quartile in this list. | Citations per paper over a two-year window, counted from OpenAlex. It is not field-normalized, so compare it only between journals of the same field. ▲ or ▼ is the change from 2011. This is OpenJournalRank’s own count, not Clarivate’s Journal Impact Factor. | Citable documents (articles, reviews and conference papers) published in 2009–2011, the window the 2012 OJR is computed on. A journal needs at least 30 to be ranked. | Share of the journal’s 2009–2011 papers that are free to read in any open-access form. The green OA tag next to a title marks a fully open-access journal. | List price of the article processing charge in US dollars. “$0 listed” means the listed price is zero; a dash means no price is listed. | The line is the journal’s OJR from 2003 to 2012. | Compare |
|---|---|---|---|---|---|---|---|
1Journal of International MarketingSAGE Publishing · United States | 7.86Q1 | 3.10 1.84 down from 2011 | 84 | 0% | $5,400 | ||
2Journal of Service ResearchSAGE Publishing · United States | 7.01Q1 | 5.58 0.13 up from 2011 | 102 | 10% | $3,900 | ||
3Journal of the Academy of Marketing ScienceSpringer Science+Business Media · United States | 6.95Q1 | 4.53 0.12 up from 2011 | 173 | 13% | $4,790 | ||
4Journal of MarketingSAGE Publishing · United Kingdom | 6.41Q1 | 3.11 1.42 down from 2011 | 451 | 9% | $5,400 | ||
5Journal of RetailingElsevier BV · United States | 5.78Q1 | 2.32 2.18 down from 2011 | 159 | 8% | $3,030 | ||
6Journal of service managementEmerald Publishing Limited · United Kingdom | 5.76Q1 | 4.55 0.95 up from 2011 | 109 | 16% | — | ||
7Journal of Marketing ResearchSAGE Publishing · United Kingdom | 5.15Q1 | 4.27 0.18 up from 2011 | 293 | 11% | $5,400 | ||
8International Journal of Electronic CommerceTaylor & Francis · United States | 5.11Q1 | 2.72 0.08 up from 2011 | 74 | 4% | — | ||
9European Journal of MarketingEmerald Publishing Limited · United Kingdom | 5.06Q1 | 2.64 0.27 down from 2011 | 262 | 20% | — | ||
10Marketing TheorySAGE Publishing · United Kingdom | 4.57Q1 | 2.69 0.25 up from 2011 | 84 | 26% | $3,900 | ||
11Journal of Consumer ResearchOxford University Press · United States | 4.48Q1 | 4.94 1.10 up from 2011 | 241 | 18% | $4,224 | ||
12Journal of Services MarketingEmerald Publishing Limited · United Kingdom | 4.47Q1 | 3.32 0.80 up from 2011 | 144 | 4% | — | ||
13The Journal of Marketing Theory and PracticeTaylor & Francis · United States | 4.37Q1 | 3.51 1.25 up from 2011 | 78 | 0% | — | ||
14International Journal of Research in MarketingElsevier BV · United Kingdom | 3.81Q1 | 2.68 0.37 down from 2011 | 120 | 34% | $4,000 | ||
15Journal of AdvertisingTaylor & Francis · United States | 3.81Q1 | 2.65 0.47 up from 2011 | 105 | 8% | — | ||
16Journal of Retailing and Consumer ServicesElsevier BV · United Kingdom | 3.80Q1 | 2.38 0.22 up from 2011 | 185 | 9% | $4,510 | ||
17Journal of Business ResearchElsevier BV · United States | 3.71Q1 | 1.71 0.42 down from 2011 | 775 | 12% | $4,440 | ||
18Journal of Brand ManagementPalgrave Macmillan · United Kingdom | 3.70Q1 | 1.72 0.23 down from 2011 | 165 | 15% | $3,390 | ||
19International Journal of Retail & Distribution ManagementEmerald Publishing Limited · United Kingdom | 3.66Q1 | 2.60 0.56 up from 2011 | 162 | 6% | — | ||
20Psychology and MarketingWiley · United States | 3.33Q2 | 2.85 0.24 up from 2011 | 165 | 13% | $3,800 | ||
21Journal of Fashion Marketing and ManagementEmerald Publishing Limited · United Kingdom | 3.17Q2 | 1.97 0.47 up from 2011 | 116 | 3% | — | ||
22Journal of Consumer MarketingEmerald Publishing Limited · United Kingdom | 3.15Q2 | 1.80 0.22 up from 2011 | 254 | 8% | — | ||
23Asia Pacific Journal of Marketing and LogisticsEmerald Publishing Limited · United Kingdom | 3.10Q2 | 1.71 0.01 up from 2011 | 120 | 5% | — | ||
24Marketing ScienceInstitute for Operations Research and the Management Sciences · United States | 3.01Q2 | 2.22 0.35 down from 2011 | 267 | 12% | — | ||
25Journal of Consumer BehaviourWiley · United Kingdom | 2.90Q2 | 1.97 0.65 up from 2011 | 110 | 22% | $3,350 | ||
26Quantitative Marketing and EconomicsSpringer Science+Business Media · Netherlands | 2.81Q2 | 1.49 0.61 down from 2011 | 53 | 21% | $2,990 | ||
27Journal of Global MarketingTaylor & Francis · United States | 2.79Q2 | 1.41 0.29 up from 2011 | 75 | 5% | — | ||
28Service ScienceInstitute for Operations Research and the Management Sciences · United States | 2.75Q2 | 1.64 0.57 down from 2011 | 66 | 9% | — | ||
29Information Economics and PolicyElsevier BV · Netherlands | 2.74Q2 | 2.17 0.20 up from 2011 | 82 | 16% | $3,930 | ||
30Journal of Product & Brand ManagementEmerald Publishing Limited · United Kingdom | 2.72Q2 | 1.49 0.28 up from 2011 | 209 | 8% | — | ||
31Journal of Advertising ResearchAdvertising Research Foundation · United States | 2.60Q2 | 1.50 0.18 up from 2011 | 165 | 8% | — | ||
32Marketing Intelligence & PlanningEmerald Publishing Limited · United Kingdom | 2.57Q2 | 1.51 0.09 up from 2011 | 154 | 12% | — | ||
33Organization & EnvironmentSAGE Publishing · United States | 2.46Q2 | 2.11 0.45 up from 2011 | 72 | 8% | $3,900 | ||
34Journal of MacromarketingSAGE Publishing · United Kingdom | 2.41Q2 | 1.46 0.05 down from 2011 | 117 | 11% | $3,900 | ||
35Qualitative Market Research An International JournalEmerald Publishing Limited · United Kingdom | 2.37Q2 | 1.42 0.12 up from 2011 | 98 | 14% | — | ||
36Journal of International Consumer MarketingTaylor & Francis · United States | 2.23Q2 | 1.30 0.43 up from 2011 | 64 | 10% | — | ||
37Journal of Marketing ManagementTaylor & Francis · United Kingdom | 2.18Q2 | 1.28 0.02 down from 2011 | 251 | 23% | — | ||
38Service Industries JournalTaylor & Francis · United Kingdom | 1.92Q3 | 0.96 2.27 down from 2011 | 556 | 18% | — | ||
39Journal of Consumer PsychologyElsevier BV · Netherlands | 1.88Q3 | 2.48 0.51 up from 2011 | 203 | 31% | $3,570 | ||
40International Journal of Consumer StudiesWiley · United Kingdom | 1.80Q3 | 1.24 0.27 down from 2011 | 304 | 12% | $3,400 | ||
41Service BusinessSpringer Science+Business Media · Germany | 1.78Q3 | 1.92 0.34 up from 2011 | 70 | 16% | $3,190 | ||
42Marketing LettersSpringer Science+Business Media · Netherlands | 1.66Q3 | 1.22 0.06 down from 2011 | 85 | 23% | $3,190 | ||
43Journal of Strategic MarketingTaylor & Francis · United Kingdom | 1.61Q3 | 1.00 0.25 up from 2011 | 108 | 15% | — | ||
44The International Review of Retail Distribution and Consumer ResearchRoutledge · United Kingdom | 1.59Q3 | 1.05 0.11 up from 2011 | 92 | 15% | — | ||
45Journal of Global Academy of Marketing ScienceTaylor & Francis · South Korea | 1.53Q3 | 1.14 0.21 down from 2011 | 67 | — | — | ||
46Young Consumers Insight and Ideas for Responsible MarketersEmerald Publishing Limited · United Kingdom | 1.48Q3 | 0.97 0.17 up from 2011 | 97 | 5% | — | ||
47International Journal of Market ResearchSAGE Publishing · United Kingdom | 1.45Q3 | 0.97 0.05 up from 2011 | 230 | 4% | $3,650 | ||
48Australasian Marketing Journal (AMJ)SAGE Publishing · Australia | 1.39Q3 | 0.97 0.14 up from 2011 | 132 | 8% | $3,900 | ||
49Journal of Customer BehaviourUnited Kingdom | 1.36Q3 | 0.85 0.35 down from 2011 | 70 | 8% | — | ||
50Journal of Targeting Measurement and Analysis for MarketingPalgrave Macmillan · United Kingdom | 1.29Q3 | 0.66 0.09 down from 2011 | 65 | 100% | — |
Subfields of Business, Management and Accounting, with Marketing highlighted.
- Strategy and Management167
- Organizational Behavior and Human Resource Management120
- Accounting117
- Management Information Systems77
- Marketing73
- Management of Technology and Innovation38
- Tourism, Leisure and Hospitality Management8
- Business and International Management3
- Industrial relations0
Journals
Citations made in 2012. Corpus-wide, 75.7% of core-journal articles and reviews published that year have at least one matched reference; the share varies by journal and field.
15 additional Marketing journals with metrics are unranked under this release’s eligibility rules: a journal needs at least 30 citable documents in 2009–2011, at least 80% of them with a subfield, and a positive world-average expectation. Ranks are within the whole category; filters hide rows without re-ranking. OJR excludes self-citations.
At a glance
Indicator year: 2012. Publication window: 2009–2011. How these summaries are calculated
- Ranked journals
- 73
- Window papers (baseline)
- 28,494 +39.5% from indicator year 2009
- Median OJR
- 2.18 +2.2% from indicator year 2009
- Rising journals (2025)
- 7
Window papers are the baseline paper population: citable papers (articles, reviews and conference papers) from 2009–2011 in all journals of the world-average baseline, including non-core journals, counted by each paper’s own subfield. They are not the papers of the ranked journals alone.
| Measure | Year series | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ranked journals | 47 | 48 | 51 | 56 | 55 | 57 | 58 | 58 | 61 | 65 | 69 | 71 | 73 | 78 | 77 | 80 | 79 | 82 | 86 | 86 | 86 | 82 | 80 | 80 | 82 | 80 | |
| Window papers (baseline) | 7,932 | 8,881 | 9,863 | 11,146 | 12,153 | 13,549 | 14,978 | 16,665 | 18,465 | 20,431 | 22,830 | 25,188 | 28,494 | 31,215 | 33,956 | 36,422 | 39,388 | 41,664 | 43,425 | 45,312 | 48,761 | 53,529 | 57,961 | 61,335 | 67,097 | 74,992 | |
| Median OJR | 1.40 | 1.42 | 1.47 | 1.58 | 1.64 | 1.894 | 2.01 | 2.12 | 2.33 | 2.14 | 2.07 | 2.19 | 2.18 | 1.90 | 2.09 | 2.13 | 2.164 | 2.023 | 1.61 | 1.74 | 1.890 | 2.03 | 2.21 | 2.165 | 2.024 | 2.30 |
How to read these rankings
- OJR, the OpenJournalRank Indicator
- A field-normalized 3-year citation impact, computed from OpenAlex with the NCI3 method. It divides the citations a journal’s papers received by the world average for papers of the same subfield, year and type, so 1.00 is the world average and 2.00 means twice as many citations as expected. Because it is normalized, it can be compared across fields. Read the methodology
- Quartiles
- Q1 to Q4 split the ranked journals of the list you are viewing into four equal groups by OJR. A journal’s quartile depends on the list: the same journal can be Q1 in its subfield and Q2 among all journals.
- Impact factor (2-year)
- Citations per paper over a two-year window, counted from OpenAlex. It is easy to compare with familiar impact factors but is not field-normalized, so compare it only within a field. It is not Clarivate’s Journal Impact Factor. Why it differs from the Journal Impact Factor
- Rank ranges
- Each rank in the latest year carries a likely range from 1,000 resamples of the journal’s papers. Where two journals’ ranges overlap, the data cannot tell them apart, so treat neighbouring ranks as ties.