Journal rankings · indicator year 2019
Choose a field to open its ranking, or a journal to find its row in its subfield’s list.
Subfield ranking · 2019
Marketing journal rankings 2019
86 ranked journals · Subfield in Business, Management and Accounting
Marketing has 86 ranked journals in 2019. The median OJR rose 0.13 on 2018 to 1.74, above the world average of 1.00; Q1 starts at OJR 3.19. The top three are Journal of Marketing, Journal of the Academy of Marketing Science, and Journal of Advertising.
Ranks and citation indicators: 2019. Journal access status and listed APC: source snapshot September 23, 2026.
Journals whose main subfield sits in this category and that published at least 30 citable documents (articles, reviews and conference papers) in 2016–2018, the window the 2019 score is computed on.
The OpenJournalRank Indicator (OJR) is a free, publicly available metric of a journal’s field-normalized citation impact, computed from open OpenAlex citation data. It compares citations to a journal’s papers from the previous three years with the world average for papers of the same subfield, year and type, so 1.00 is the world average and values can be compared across fields. It is computed with the NCI3 method.
The middle OJR among ranked journals in this category: half score higher, half lower. 1.00 is the world average for papers of the same subfield, year and type.
The dot is this category, the solid tick is the median of all ranked journals and the dashed line is the world average.
Share of ranked journals in this category that are fully open access, so every paper is free to read. Hybrid journals, which sell subscriptions and open single papers for a fee, are not counted.
Median list price of the article processing charge, in US dollars, among ranked journals in this category that list a price above zero. Journals with a listed APC of $0 and journals with no known price are left out of this median. The At a glance table below gives a second median that includes the $0 prices.
Subfields of Business, Management and Accounting (9)
86 ranked journals
Filters
Rank is the position by OJR within the list on screen; 1 is the highest. | OJR is field-normalized 3-year citation impact: 1.00 is the world average for papers of the same subfield, year and type, so values compare across fields. The badge is the journal’s quartile in this list. | Citations per paper over a two-year window, counted from OpenAlex. It is not field-normalized, so compare it only between journals of the same field. ▲ or ▼ is the change from 2018. This is OpenJournalRank’s own count, not Clarivate’s Journal Impact Factor. | Citable documents (articles, reviews and conference papers) published in 2016–2018, the window the 2019 OJR is computed on. A journal needs at least 30 to be ranked. | Share of the journal’s 2016–2018 papers that are free to read in any open-access form. The green OA tag next to a title marks a fully open-access journal. | List price of the article processing charge in US dollars. “$0 listed” means the listed price is zero; a dash means no price is listed. | The line is the journal’s OJR from 2010 to 2019. | Compare |
|---|---|---|---|---|---|---|---|
1Journal of MarketingSAGE Publishing · United Kingdom | 11.19Q1 | 7.74 3.13 down from 2018 | 151 | 34% | $5,400 | ||
2Journal of the Academy of Marketing ScienceSpringer Science+Business Media · United States | 7.69Q1 | 8.79 2.12 up from 2018 | 148 | 35% | $4,790 | ||
3Journal of AdvertisingTaylor & Francis · United States | 6.20Q1 | 9.97 4.27 up from 2018 | 98 | 25% | — | ||
4Journal of RetailingElsevier BV · United States | 6.16Q1 | 7.44 2.61 up from 2018 | 113 | 18% | $3,030 | ||
5Journal of Business ResearchElsevier BV · United States | 5.97Q1 | 5.92 0.27 up from 2018 | 1,632 | 38% | $4,440 | ||
6Journal of Service ResearchSAGE Publishing · United States | 5.89Q1 | 6.83 1.54 up from 2018 | 94 | 44% | $3,900 | ||
7Journal of service managementEmerald Publishing Limited · United Kingdom | 5.81Q1 | 7.40 2.33 up from 2018 | 123 | 40% | — | ||
8Journal of Retailing and Consumer ServicesElsevier BV · United Kingdom | 5.57Q1 | 6.76 1.79 up from 2018 | 536 | 33% | $4,510 | ||
9Journal of International MarketingSAGE Publishing · United States | 5.56Q1 | 7.30 3.37 up from 2018 | 60 | 54% | $5,400 | ||
10Journal of Marketing ResearchSAGE Publishing · United Kingdom | 5.00Q1 | 6.23 1.14 up from 2018 | 179 | 30% | $5,400 | ||
11Journal of Consumer ResearchOxford University Press · United States | 4.71Q1 | 6.55 0.64 up from 2018 | 259 | 33% | $4,224 | ||
12International Journal of Electronic CommerceTaylor & Francis · United States | 4.52Q1 | 4.00 0.48 up from 2018 | 55 | 24% | — | ||
13International Journal of Research in MarketingElsevier BV · United Kingdom | 4.43Q1 | 2.65 2.08 down from 2018 | 140 | 43% | $4,000 | ||
14Organization & EnvironmentSAGE Publishing · United States | 4.37Q1 | 4.30 0.32 up from 2018 | 77 | 34% | $3,900 | ||
15Marketing ScienceInstitute for Operations Research and the Management Sciences · United States | 4.05Q1 | 3.29 0.18 up from 2018 | 163 | 21% | — | ||
16Journal of Services MarketingEmerald Publishing Limited · United Kingdom | 3.73Q1 | 5.03 1.17 up from 2018 | 194 | 33% | — | ||
17Journal of Marketing ManagementTaylor & Francis · United Kingdom | 3.54Q1 | 2.08 1.85 down from 2018 | 231 | 42% | — | ||
18Journal of Product & Brand ManagementEmerald Publishing Limited · United Kingdom | 3.44Q1 | 4.04 0.05 up from 2018 | 176 | 27% | — | ||
19Qualitative Market Research An International JournalEmerald Publishing Limited · United Kingdom | 3.38Q1 | 2.80 0.44 up from 2018 | 84 | 35% | — | ||
20International Journal of Retail & Distribution ManagementEmerald Publishing Limited · United Kingdom | 3.26Q1 | 3.94 0.28 up from 2018 | 200 | 13% | — | ||
21Marketing Intelligence & PlanningEmerald Publishing Limited · United Kingdom | 3.22Q1 | 3.74 1.24 up from 2018 | 170 | 16% | — | ||
22Psychology and MarketingWiley · United States | 3.19Q1 | 3.73 0.58 up from 2018 | 260 | 28% | $3,800 | ||
23Marketing TheorySAGE Publishing · United Kingdom | 3.12Q2 | 3.41 0.27 up from 2018 | 96 | 50% | $3,900 | ||
24European Journal of MarketingEmerald Publishing Limited · United Kingdom | 2.85Q2 | 3.42 0.55 up from 2018 | 343 | 35% | — | ||
25Journal of Consumer PsychologyElsevier BV · Netherlands | 2.75Q2 | 3.30 0.59 up from 2018 | 147 | 31% | $3,570 | ||
26Young Consumers Insight and Ideas for Responsible MarketersEmerald Publishing Limited · United Kingdom | 2.62Q2 | 3.14 1.40 up from 2018 | 85 | 19% | — | ||
27Journal of Brand ManagementPalgrave Macmillan · United Kingdom | 2.60Q2 | 3.01 0.57 up from 2018 | 163 | 28% | $3,390 | ||
28Journal of Fashion Marketing and ManagementEmerald Publishing Limited · United Kingdom | 2.57Q2 | 2.63 0.36 down from 2018 | 110 | 29% | — | ||
29Journal of Consumer MarketingEmerald Publishing Limited · United Kingdom | 2.41Q2 | 2.60no change | 181 | 13% | — | ||
30Australasian Marketing Journal (AMJ)SAGE Publishing · Australia | 2.37Q2 | 3.32 1.10 up from 2018 | 141 | 24% | $3,900 | ||
31Service BusinessSpringer Science+Business Media · Germany | 2.34Q2 | 2.48 0.05 down from 2018 | 93 | 6% | $3,190 | ||
32Journal of Advertising ResearchAdvertising Research Foundation · United States | 2.27Q2 | 2.15 0.05 up from 2018 | 152 | 13% | — | ||
33Asia Pacific Journal of Marketing and LogisticsEmerald Publishing Limited · United Kingdom | 2.25Q2 | 4.21 2.05 up from 2018 | 175 | 5% | — | ||
34Service Industries JournalTaylor & Francis · United Kingdom | 2.21Q2 | 2.86 0.38 up from 2018 | 238 | 27% | — | ||
35Journal of Consumer BehaviourWiley · United Kingdom | 2.14Q2 | 2.76 1.00 up from 2018 | 155 | 18% | $3,350 | ||
36The Journal of Marketing Theory and PracticeTaylor & Francis · United States | 2.10Q2 | 2.09 0.13 up from 2018 | 72 | 12% | — | ||
37AMS ReviewSpringer Science+Business Media · United States | 2.09Q2 | 2.28 0.87 down from 2018 | 54 | 19% | $3,290 | ||
38Journal of the Association for Consumer ResearchUniversity of Chicago Press · United States | 2.06Q2 | 3.13 0.32 up from 2018 | 132 | 12% | — | ||
39Journal of Strategic MarketingTaylor & Francis · United Kingdom | 2.01Q2 | 1.96 0.26 up from 2018 | 146 | 44% | — | ||
40Marketing LettersSpringer Science+Business Media · Netherlands | 1.99Q2 | 2.28 0.26 up from 2018 | 71 | 29% | $3,190 | ||
41International Journal of Consumer StudiesWiley · United Kingdom | 1.95Q2 | 2.33 0.44 up from 2018 | 222 | 29% | $3,400 | ||
42Journal of Global Fashion MarketingTaylor & Francis · South Korea | 1.83Q2 | 1.94 0.45 up from 2018 | 70 | 3% | — | ||
43Journal of Global MarketingTaylor & Francis · United States | 1.75Q2 | 2.00 0.68 up from 2018 | 85 | 28% | — | ||
44Service ScienceInstitute for Operations Research and the Management Sciences · United States | 1.73Q3 | 1.83 0.08 down from 2018 | 109 | 30% | — | ||
45Journal of International Consumer MarketingTaylor & Francis · United States | 1.66Q3 | 1.55 0.32 up from 2018 | 75 | 11% | — | ||
46Information Economics and PolicyElsevier BV · Netherlands | 1.60Q3 | 2.33 0.38 up from 2018 | 81 | 22% | $3,930 | ||
47International Journal of Market ResearchSAGE Publishing · United Kingdom | 1.58Q3 | 1.71 0.22 up from 2018 | 169 | 21% | $3,650 | ||
48Management & MarketingOADe Gruyter Open · Romania | 1.57Q3 | 1.60 0.05 up from 2018 | 95 | 100% | $323 | ||
49Journal of Food Products MarketingTaylor & Francis · United States | 1.50Q3 | 2.65 1.27 up from 2018 | 145 | 0% | — | ||
50Journal of MacromarketingSAGE Publishing · United Kingdom | 1.50Q3 | 2.14 0.51 up from 2018 | 84 | 28% | $3,900 |
Subfields of Business, Management and Accounting, with Marketing highlighted.
- Strategy and Management211
- Accounting141
- Organizational Behavior and Human Resource Management141
- Marketing86
- Management Information Systems82
- Management of Technology and Innovation59
- Tourism, Leisure and Hospitality Management7
- Business and International Management4
- Industrial relations0
Journals
Citations made in 2019. Corpus-wide, 83.4% of core-journal articles and reviews published that year have at least one matched reference; the share varies by journal and field.
15 additional Marketing journals with metrics are unranked under this release’s eligibility rules: a journal needs at least 30 citable documents in 2016–2018, at least 80% of them with a subfield, and a positive world-average expectation. Ranks are within the whole category; filters hide rows without re-ranking. OJR excludes self-citations.
At a glance
Indicator year: 2019. Publication window: 2016–2018. How these summaries are calculated
- Ranked journals
- 86
- Window papers (baseline)
- 45,312 +15.0% from indicator year 2016
- Median OJR
- 1.74 -19.6% from indicator year 2016
- Rising journals (2025)
- 7
Window papers are the baseline paper population: citable papers (articles, reviews and conference papers) from 2016–2018 in all journals of the world-average baseline, including non-core journals, counted by each paper’s own subfield. They are not the papers of the ranked journals alone.
| Measure | Year series | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ranked journals | 47 | 48 | 51 | 56 | 55 | 57 | 58 | 58 | 61 | 65 | 69 | 71 | 73 | 78 | 77 | 80 | 79 | 82 | 86 | 86 | 86 | 82 | 80 | 80 | 82 | 80 | |
| Window papers (baseline) | 7,932 | 8,881 | 9,863 | 11,146 | 12,153 | 13,549 | 14,978 | 16,665 | 18,465 | 20,431 | 22,830 | 25,188 | 28,494 | 31,215 | 33,956 | 36,422 | 39,388 | 41,664 | 43,425 | 45,312 | 48,761 | 53,529 | 57,961 | 61,335 | 67,097 | 74,992 | |
| Median OJR | 1.40 | 1.42 | 1.47 | 1.58 | 1.64 | 1.894 | 2.01 | 2.12 | 2.33 | 2.14 | 2.07 | 2.19 | 2.18 | 1.90 | 2.09 | 2.13 | 2.164 | 2.023 | 1.61 | 1.74 | 1.890 | 2.03 | 2.21 | 2.165 | 2.024 | 2.30 |
How to read these rankings
- OJR, the OpenJournalRank Indicator
- A field-normalized 3-year citation impact, computed from OpenAlex with the NCI3 method. It divides the citations a journal’s papers received by the world average for papers of the same subfield, year and type, so 1.00 is the world average and 2.00 means twice as many citations as expected. Because it is normalized, it can be compared across fields. Read the methodology
- Quartiles
- Q1 to Q4 split the ranked journals of the list you are viewing into four equal groups by OJR. A journal’s quartile depends on the list: the same journal can be Q1 in its subfield and Q2 among all journals.
- Impact factor (2-year)
- Citations per paper over a two-year window, counted from OpenAlex. It is easy to compare with familiar impact factors but is not field-normalized, so compare it only within a field. It is not Clarivate’s Journal Impact Factor. Why it differs from the Journal Impact Factor
- Rank ranges
- Each rank in the latest year carries a likely range from 1,000 resamples of the journal’s papers. Where two journals’ ranges overlap, the data cannot tell them apart, so treat neighbouring ranks as ties.